During the day I work at a local brewery as their graphic designer. I’m not going to lie, it’s a pretty good gig, and I’m glad they saw the value of having a designer on hand and what that could do for the brand (especially one that’s in its infancy stage). Primarily because of this job, my love of craft beer has grown exponentially. I’ve learned a bunch but still have a ton to learn.
Here at the 400 Project we like exploring new things, and experiencing them with friends and family. I think this is really what craft beer is about as well. The excitement that surrounds trying something new, or simply a nice looking brew or can design will sometimes inspire a photograph to be taken. I end up with photos ranging from quick cell phone snaps to me pulling out the DSLR (for work or pleasure). My more thought-out and edited photography of beer will be under the Beertography article name, whereas my impromptu cell shots will follow under the Hopshot name.